Building a brand--from the ground up

Launching a business? Here's how it's done.   IMAGES    FOOTAGE    MUSIC    BLOG       Thursday, August 4, 2022   One giant leap for brand-kind     Just like that first step on the moon, your initial steps towards a goal don't always have to be the biggest ones to make an impact. That's especially true when you're facing the cosmic task of starting your own brand. Simply taking a step--any step--forward can be a major accomplishment. But where to begin? Let us be your copilot in guiding you with the tips, tricks, and templates you need to get your brand off the ground. This week, we'll show you how with inspiration for your logo, email design advice, and a first-person account from a solopreneur who once stood in your shoes. Three, two, one…let's go!               LEARN     5 Simple Logo Color Combinations That Go Well Together   Complementary, analogous, triad...what does it all mean when it comes to creating a cohesive design? Don't get lost in the world of color theory; we'll show you the light (and dark).   Read more           GROW     10 Email Design Ideas That Deliver Results   Once you've achieved brand liftoff, you'll want to shout it from the rooftops--or as they say in 2022, send an email!   Read more           PLAY     Solopreneur Diaries: Inner Realm Wellness Meets Shutterstock Create   Launching a brand can be intimidating...and invigorating. From the nitty-gritty of signatures, forms, and flyers, to the really fun stuff like building a social media presence and creating a website, we spoke with one inspiring professional who truly gets it done.   Read more

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